Why does being customer centric matter?
According to Hubspot customer centric companies are 60% more profitable than those who aren't. It builds loyalty, repeat business and recommendations.
A recent Salesforce survey reported 66% of customers expect companies to understand their needs and demonstrate that.
Whilst at least one in four customers will spend more and give their loyalty to companies that deliver excellent customer service.
But, let's not forget being customer centric delivers a happier, more engaged workforce. That leads to increased staff loyalty and retention. Giving you a competitive advantage.
So, now we've established why it's important, let's see how you measure up...
How it works
Being Customer Centric is the key to success for many global brands
The Customer Centric Quiz is designed to help business leaders understand the key areas to build a stronger customer centric company.
You will get clarity on where to focus your efforts and any areas of weakness.
